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Subject: Language and Linguistics

Advances in Brand Semiotics & Discourse Analysis

Edited by George Rossolatos

ISBN: 978-1-64889-591-3
Availability: Pre-order
$87 £72 €83

Post45 Vs. The World: Literary Perspectives on the Global Contemporary

Edited by William G. Welty

ISBN: 978-1-64889-479-4
Availability: Pre-order
$68 £57 €65

Much of the work done on the Post45 literary field carries an implicitly Americanist perspective. Even the name of the field suggests a certain literary history, with certain assumptions and blind spots about national spaces, identities, and histories. But what would Post45 look like when considered from outside of the United States? How do the current contours of the field exclude certain voices, either in the United States or elsewhere in the world? And how would such new perspectives shift the beginning and possible endpoint of that literary period? What new narratives of the contemporary emerge if we begin telling the story in a different year or from a different national or global perspective? This collection attempts to re-frame the discussions in Post45 by engaging with non-American writers, texts, and perspectives. Additionally, productive conversations emerge by attempting to think of canonical American writers like Mark Twain and Ishmael Reed from other national and global perspectives. The authors consider both the ways texts themselves as well as their reception histories approach and challenge our understandings of the contemporary. Ultimately, the collection interrogates prevailing narratives of history, culture, identity, and space within the Post45 field. In so doing, it re-considers the historical periodization of the field, which currently covers approximately 75 years of literary history. The resulting essays thus work towards a new intertwined narrative about what defines the contemporary and how national and global literatures fit into that moment of world history.

Common and Uncommon Quotes: A Theory and History of Epigraphs

Jared Griffin, University of Alaska Anchorage

ISBN: 978-1-64889-114-4
Availability: Pre-order
$75 £59 €70

This history and rhetorical study of epigraphs builds on the initial theoretical work on paratextuality by Gérard Genette by exploring how the rhetoric of epigraphs functions in English literature. The author brings the readers a comprehensive understanding of epigraphs in their literary contexts, building on an understanding of epigraphs that has been largely simplistic, relegated primarily to literary dictionary definitions. Thus, this book explores the social and rhetorical functions of epigraphs, arguing that they are employed by epigraphers not only to articulate a thematic connection between texts, but also—more importantly—to build a community of readers, authority, and meaning. Common and Uncommon Quotes: A History of Epigraphs in English Literature contextualizes epigraphy in literary history, tracing the various trends, interpretations, and roles of epigraphy from the seventeenth century to the early twentieth century. This study will demonstrate how epigraphs were used in the reinvigoration of Greek and Roman culture in 17th-century epigraphy, helped to create the modern English canon in the 18th and 19th centuries, signified the secular-literary shift of scriptural references in the 19th, contributed to the 20th-century age of irony, and emphasized the modernist/post-modernist unreliability of authority. To accomplish this, the author examines thousands of epigraphs in English literature from the 16th to the 21st century to build a history and rhetoric of influence, of reading, of community, and to show how epigraphs are an author’s attempt to establish a particular ethos, thereby inferring and exerting control of how their works are read and interpreted. This book will appeal to independent scholars, researchers, and students at all levels working on English literature, literary studies, and paratext studies

Gamification in the RhetComp Curriculum

Edited by Chris McGunnigle, Seton Hall University

November 2022 / ISBN: 978-1-64889-323-0
Availability: In stock
334pp. ¦ $93 £77 €88

Gamification is an up and coming popular trend in all levels and types of education, including public and private schools, higher education, the military, the private sector, and elsewhere. Gamification introduces aspects of game design like teamwork, competition, rewards and prizes, storytelling, and more into lesson plan units. In many cases, actual games, whether it be Scrabble, Hangman, Candy Crush, Dungeons & Dragons, and many others, are adapted into educational tools. This chapter collection will specifically look at the use of gamification techniques in Freshmen Writing courses and related Composition, Writing and Rhetoric classes. Each chapter will provide sample gamified lessons supported by relevant scholarship in both Gamification Theory and Writing Studies.

War, Espionage, and Masculinity in British Fiction

Edited by Susan L. Austin, Landmark College

ISBN: 978-1-64889-507-4
Availability: Pre-order
$87 £72 €82

'War, Espionage, and Masculinity in British Fiction' explores the masculinities represented in British works spanning more than a century. Studies of Rudyard Kipling’s 'The Light That Failed' (1891) and Erskine Childer’s 'The Riddle of the Sands' (1903) investigate masculinities from before World War I, at the height of the British Empire. A discussion of R.C. Sherriff’s play 'Journey’s End' takes readers to the battlefields of World War I, where duty and the harsh realities of modern warfare require men to perform, perhaps to die, perhaps to be unmanned by shellshock. From there we see how Dorothy Sayers developed the character of Peter Wimsey as a model of masculinity, both strong and successful despite his own shellshock in the years between the world wars. Graham Greene’s The Heart of the Matter (1948) and The Quiet American (1955) show masculinities shaken and questioning their roles and their country’s after neither world war ended all wars and the Empire rapidly lost ground. Two chapters on 'The Innocent' (1990), Ian McEwan’s fictional account of a real collaboration between Great Britain and the United States to build a tunnel that would allow them to spy on the Soviet Union, dig deeply into the 1950’s Cold War to examine the fictional masculinity of the British protagonist and the real world and fictional masculinities projected by the countries involved. Explorations of Ian Fleming’s 'Casino Royale' (1953) and 'The Living Daylights' (1962) continue the Cold War theme. Discussion of the latter film shows a confident, infallible masculinity, optimistic at the prospect of glasnost and the potential end of Cold War hostilities. John le Carré’s 'The Night Manager' (1993) and its television adaptation take espionage past the Cold War. The final chapter on Ian McEwan’s 'Saturday' (2005) shows one man’s reaction to 9/11.

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